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SUBARU CANADA CELEBRATES BEST AUGUST EVER
10 September, 2024
 


  • Subaru retails 5,868 units in August

  • Best August ever for Crosstrek

  • Year-to-date sales are 36.1 per cent above the same time last year (STLY)


(MISSISSAUGA, ONT.)—Subaru Canada, Inc., (SCI) said goodbye to summer with a blistering 5,868 units sold, marking the best August ever for the brand. Year-to-date sales of 46,831 models are 36.1 per cent above the same time last year.


Crosstrek had its best August ever with 2,840 units sold, continuing its red-hot streak of record sales months.


The Crosstrek is an award-winning model, ranked Best for Residual Value in the Small SUV segment in the J.D. Power 2024 Canada ALG Residual Value Awards, marking the eighth win for Crosstrek in nine years. Additionally, Crosstrek was also a recipient of the Canadian Black Book Best Retained Value in SUV: Main Sub-Compact category for the third year in a row. Earlier this year, the Subaru Crosstrek was crowned back-to-back Best Subcompact SUV by AutoTrader for the 2024 AutoTrader awards.


“We’d like to thank our award-winning dealer network for this continued success,” said SCI Chairman, President, and CEO Tomohiro Kubota. “Their hard work and diligence play a critical role in helping us achieve and surpass our goals.”




























































August 2024

5,868

Month's actual

4,392

Previous year (same month)

1,476

Difference

33.6%

MTD sales vs. STLY

46,831

2024 YTD

34,419

2023 YTD

12,412

Difference

36.1%

YTD sales vs. STLY

11,145

Q3 2024

9,525

Q3 2023

1,620

Difference

17.0%

Current quarter sales vs. STLY



*Subaru Crosstrek has the highest projected retained value among small SUVs in the J.D. Power 2016-2022 and 2024 Canada ALG Residual Value Awards based on the J.D. Power ALG residual value forecast for the 2016-2022 and 2024 model years. Visit jdpower.com/awards for more details.







About Subaru Canada, Inc.


Subaru Canada, Inc. is a wholly owned subsidiary of Subaru Corporation of Japan. Headquartered in Mississauga, Ont., the company markets and distributes Subaru vehicles, parts and accessories through a network of 96 authorized dealers across Canada. For more information, please visit www.subaru.ca or www.pr.subaru.ca or follow @Subaru_Canada on X.





 
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